Breaking In

Over 100 Advertising Insiders Reveal How to Build a Portfolio that Will Get You Hired

Interviews by William Burks Spencer

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Next Up: Scott Vitrone & Ian Reichenthal – 3

Third page of work from Scott Vitrone & Ian Reichenthal. Skittles – “Pinata” Skittles – “Trade”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Scott Vitrone & Ian Reichenthal – 4

Fourth page of work from Scott Vitrone & Ian Reichenthal. Combos – “Fever” Combos – “Moment”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Scott Vitrone & Ian Reichenthal – 5

Fifth page of work from Scott Vitrone & Ian Reichenthal. LG – “Unicorn” LG – “Locker Room”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Scott Vitrone & Ian Reichenthal – 6

Sixth page of work from Scott Vitrone & Ian Reichenthal. Starburst – “Tashi” Starburst – “Kiki”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Gustavo Lauria, Chief Creative Officer and Managing Partner, The Vidal Partnership, New York

Check out some great work from Gustavo Lauria. WS: What do you look for in a student book? And what impresses you? GL: I like students who explore and have fresh ideas even if those ideas don’t work perfectly. I’d … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Gustavo Lauria

Gustavo Lauria is Chief Creative Officer and Managing Partner at The Vidal Partnership, New York. Volvo X-Ray App Volvo “In Every Car” App

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Bob Barrie, Partner & Executive Creative Director, Barrie D’Rozario Murphy, Minneapolis

Check out some great work from Bob Barrie. WS: What do you look for in a student book? And what impresses you? BB: I look for work that would survive in the “real world.” This doesn’t mean that it can’t … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Bob Barrie

Bob Barrie is Executive Creative Director at Barrie D’Rozario Murphy, Minneapolis. Chambers Hotel United

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Mike Sweeney, Creative Director, BBDO New York

Check out some great work from Mike Sweeney. WS: What about copy? How important is it to show that you can write? What is the best way to show writing abilities? MS: I guess there’s two different ways you can … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Mike Sweeney

Mike Sweeney is Creative Director at BBDO New York. AT&T – “Entertainment” AT&T – “Rollercoaster”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon