Breaking In

Check out some great work from Greg Hahn. WS: What do you look for in a student book? And what impresses you? GH: I’ll tell you what doesn’t impress me, which might be easier, is super-finished ads. Because that’s now … Continue reading →

Greg Hahn is Executive Creative Director at BBDO New York. Lee Jeans – Buddy Lee – “Car” EDS – “Cat Herding”

Check out some great work from Nick Strada. NS: [ … ] I think advertising agencies are no longer just doing advertising. The job has changed. And we’re thinking of events and we’re thinking of interactive installations and we’re thinking … Continue reading →

Nick Strada is a Creative Director at AKQA San Francisco. Audi – Road Frustration Index Redbull – Launchpad

Check out some great work from Akash Das. WS: What do you look for in a student book? And what impresses you? AD: Freshness. Freshness in terms of the projects they have done and also how they have compiled their … Continue reading →

Akash Das is Executive Creative Director at Lowe Lintas & Partners in Mumbai.. HCL Technologies – The Employees First Effect Publicis Perspective

Check out some great work from Greg Farley. WS: What do you look for in a student book? And what impresses you? GF: Talent in the basics. Show me a writer that can write or an art director with a … Continue reading →

Greg Farley is a freelance Copywriter/Creative Director in New York. Toyota

Check out some great work from William Gelner. WS: What do you look for in a student book? And what impresses you? WG: Fast ideas. You’d be surprised at how many books have slow ideas. Intricate flow charts, multiple steps, … Continue reading →

William Gelner is Executive Creative Director at 180 Los Angeles. Axe – Gamekillers Case Study Sony – The Rocket Project