Breaking In

Over 100 Advertising Insiders Reveal How to Build a Portfolio that Will Get You Hired

Interviews by William Burks Spencer

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Kara Taylor, Director of Creative Recruitment, Crispin Porter + Bogusky, Boulder

WS: What do you look for in a student book? And what impresses you? KT: Strategic solutions for difficult marketing problems that aren’t compromised creatively. WS: How important is finish? If ideas are the most important thing, can sketches be … Continue reading

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Interview Excerpt: Jeff Kling, Chief Creative Officer, Fallon

If you missed it, check out some amazing work from Jeff Kling. WS: What do you look for in a student book? And what impresses you? JK: Well, in a student book, I look for a point of view. And … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Jeff Kling

Work from Jeff Kling, Chief Creative Officer of Fallon. Nike – “Write the Future” Dos Equis – “The Most Interesting Man in the World”

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Eitan Chitayat, Creative Director, New York, Tel Aviv & London

In case you missed it, check out some great work from Eitan Chitayat. WS: What do you look for in a student book? And what impresses you? EC: To say I look for something original wouldn’t be very original at … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Eitan Chitayat

Check out some great work from Eitan Chitayat, a freelance creative director working in New York, Tel Aviv, and London. A Google A Day Eitan helped create a new daily puzzle while at the Google Creative Lab. There’s no right … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Alan Buchanan, Art Director, Wieden+Kennedy, New York

In case you missed it, check out some great work from Alan Buchanan. AB: …But when you’re making a book, you should think very carefully about how those long-copy ads play off the rest of your work and how they … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Alan Buchanan

Here is some great work from Alan Buchanan, Art Director at Wieden+Kennedy, New York. ESPN

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Monica Buchanan, Creative Recruiter, New York

WS: What do you look for in a student book? And what impresses you? MB: Originality. With student books, I have to be a little bit more forgiving for the lack of breadth. Because it’s only as great as the … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Interview Excerpt: Andy Fackrell, Executive Creative Director, DDB Group, New Zealand

In case you missed it, check out some great work from Andy Fackrell. WS: How important is finish? If ideas are the most important thing, can sketches be enough? Do you look at physical books anymore, or is it all … Continue reading

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon

Next Up: Andy Fackrell

Here is some great work from Andy Fackrell, Executive Creative Director at DDB Group, New Zealand. Adidas OOH

Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon